United Nordic coordinates joint purchasing of private label products and imported goods for our owners and we strive to harmonize our brands and specifications wherever possible. This setup enables our suppliers to achieve economies of scale by bundling volumes, using common recipes and to manage more efficient production series. In addition, United Nordic and its owners always strive to share local product development concepts within the group, as well as and share best in class suppliers.

The joint purchasing of private label products within United Nordic amounted to EUR 335 million in 2018.

United Nordic is today strong in categories like fish & seafood (fresh and frozen), groceries, canned goods (vegetables, fish and fruits) and non- & near food. For the last couple of years, we have also seen a great growth in products groups like chilled products (dairy, cheese and processed meat), beverages and frozen food.